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The Flare Factory
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The flare factory

About Us

The Flare Factory is the umbrella company that nurtures growth, empowering others to blossom across various industries. With flair and purpose, our holding company expands into five dynamic spokes, each creating space for innovation, confidence, and personal transformation.
Here’s a closer look at what we do:

Aletté Winckler
With over 15 years of experience as an Image Consultant, I’ve been privileged to offer style and colour consultations, makeovers, corporate styling, fashion consultations, motivational talks, and online and international in-person masterclasses. My passion is helping people discover their best selves. My online shop offers everything you need to feel empowered: books, children’s music, makeup brushes, skincare, haircare products, and courses.
And while in 2022, I became Africa’s highest-certified Image Consultant, that’s not the point. What matters most isn’t the certificates on the wall but the lives we’ve touched and transformed. Real change happens when we begin the healing process from the inside out, and that’s the kind of transformation that lasts forever.

SA Image Academy International (SAIAI)
As Africa’s fastest-growing Image Consulting Training Academy, SAIAI was created to teach and inspire future image consultants to replicate the success we’ve achieved. Offering both in-person and online training, we provide eight comprehensive courses designed to meet diverse needs. With over 1,200 students worldwide, including countries like Australia, Belgium, Canada, France, Germany, the UK, the USA, and more, we are committed to nurturing personal growth and character development alongside professional expertise. SAIAI’s distinctive focus on building integrity and confidence makes us a leader in the field.

Pocket Stylist
Say goodbye to outdated style books and colour swatches! Pocket Stylist is a cutting-edge app explicitly designed for Image Consultants and their clients. It’s practical, professional, and user-friendly—an industry game-changer! Whether shopping or styling, this app simplifies the process, providing instant access to personalised style recommendations. There is no need for complicated websites or outdated tools—pull out the app and say, “I’ve got an app for that!” Developed by Aletté Winckler, Pocket Stylist is available on Android and Apple.

Palette CollectiW & Co.
Born from the demand for personalised fashion, Palette CollectiW & Co. designs clothing with you in mind. We create pieces that cater to specific body shapes and colouring, ensuring you always know if that top is a “yes” or “no.” Our range includes unique designs in various styles and colours, perfectly tailored to complement your image consultant’s assessment. From work to casual, we’re redefining fashion to make it easy, fun, and uniquely you.

The Confidence Company & The Confidence Foundation
The Confidence Company focuses on leadership development and confidence-building for girls aged 7 to 17. Through our specialised programs—Girl-School (ages 7-9), Girl-Smart (10-12), Girl-Smarter (12-13), and Girl-Savvy (14-17)—we empower young girls to step into leadership roles with confidence and grace. In addition to this, we’ve expanded into The Confidence Foundation, a nonprofit dedicated to raising the next generation of female leaders. Supported by public and private funding, we’re proud to hold an Article 18A status and BEE certification, ensuring our work has both heart and impact.

At The Flare Factory, we are dedicated to helping individuals and businesses grow, thrive, and live boldly—with flair!

The flare factory

OUR COMPANIES

Get In Touch

Email Us:
fancythat@theflarefactory.com 

contact no:
072 645 8581

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